Who Uses Get Up And Go!® Travel Incentives?
Read the case studies below to get a sampling of
the range of ways Get Up And Go!® travel incentives have
been used by others to grow their business and how they
can help you.
Jan Jones
Adams Group Insurance
Sarasota, FL
Our Marketing Challenge
We sell an online travel franchise and were looking for a way to draw a larger crowd to our seminars in which we introduce the business to potential new franchisees. We have seminars a few times per month.
Solution
We purchased 200 Get Up & Go!® Travel Certificates and advertised in our promotional literature that we would be having a drawing for free travel certificates just for attending the seminar.
Results
The Get Up & Go!® Travel Certificates increased our seminar traffic on average by 30%. We love the Get Up & Go!®Travel Certificates they are affordable, relate to the business we are trying to promote and most importantly because they work! I would absolutely recommend the Get Up & Go!® Travel Certificates to any small business.
Richard Wheeler
President
Patriot Water
Zellwood, FL
Our Marketing Challenge
I own a high-end water purification systems company and was looking for a way to get into homes for the owners to listen to a 30-minute presentation about our systems.
Solution
I learned of Get Up & Go!® Travel Certificates while at a charity event a few years ago and thought I would give them a try. We purchased 3,000 of the Get Up & Go!® Travel Certificates and created flyers that were passed out to homeowners in new neighborhoods. We advertised that for listening to a 30-minute presentation we would give them a travel certificate, no strings attached.
Result
We got into 50% more homes by using this marketing program and turned 50% of those presentations into sales. Since our units range in price up to $5,000 this promotion has paid for itself many times over.
I am very pleased with the staff at Get Up & Go!® and their willingness to help me with marketing ideas on how to increase my sales. I would definitely recommend Get Up & Go!® Travel Certificates to any business!!
Nicole Bustos
Customer Care
Country Loans
Canoga Park, CA
Challenge
"We wanted to increase our profits with a new sales approach. We were looking for a way to motivate new brokers as well as existing ones we were already working with to purchase a higher quantity of our product in order to get to 10-12% closing ratios."
What We Did
"We work with Mortgage Brokers and Branch Managers who sell mortgage leads to brokers all over the United States. For every Broker that bought 50 leads we awarded them with a Get Up & Go! certificates. We purchased 25 certificates and ran the program for four months."
Result
"In the course of 3 months our business increased by 7%. While that may not seem like a lot, those Brokers that received them are still working with us so there will also be a long-term increase in our business as a result of this incentive program. Our agents were very satisfied with the program. It is the first time we tried something like this and we feel it served our objectives and we acknowledged our gratitude to our clients."
Janet Williams
Realtor, Jack Gaughen Realtors
Mechanicsburg, PA
Challenge
"My husband and I work as a Real Estate Team at Jack Gaughen Realtor Office in Mechanicsburg, PA. With the competitiveness of the real estate market being what it is we were looking for a way to stand out from the rest of the pack."
Solution
"We purchased 25 of the Get Up & Go! certificates, ran advertising and offered them as settlement gifts to buyers and sellers who chose us as their agent."
Result
"The response was overwhelming and we went through the certificates in a matter of a couple months. Needless to say we increased our business significantly as a result of giving this gift as an incentive to choose us over a competitor. One client was able to extend their honeymoon thanks to the certificate they received!! The usual reaction is, 'WOW, a vacation, thanks so much.' I’ve been very satisfied with this as a marketing tool and will definitely consider running this promotion again!!"
George Sloan
Owner
Sea Coast Fine Dining
New Market, NH
Challenge
"I run a membership club for discount dining at fine dining restaurants in the New Market, NH area. We were looking for a way to increase our membership."
Solution
"We purchased 100 of the Get Up & Go! certificates and used them as a thank you gift for current members that gave us 5 referrals that subsequently became members."
Result
"The response was overwhelming. We ran the promotion for three months and ran out of the certificates. We added 500 new members and netted close to $15,000 in three months just by running this promotion!! It was easily the most cost effective marketing tool I’ve ever used and I was very satisfied with the results. As memberships approach expiration I may consider using the certificates as a way of retaining members."
Spencer Stott
Intermountain Capital
Salt Lake City, UT
Challenge
"We were looking to generate more leads and get prospects to bring their mortgages to us. Our industry is highly competitive and all too often prospects shop around and when they finally make a decision it could be with a competitor even though we offer similar rates. We wanted to get prospects to skip the shopping around and sign up with us."
Solution
"We purchased 25 of the Hawaii certificates and 25 of the Blue Plus certificates. We offered these packages as a thank you to anyone that closed a loan with our company. We used this incentive in our advertising campaigns and immediately started receiving more phone calls."
Result
"The results were exactly what we were aiming for! Clients that come to us for a mortgage don’t bother shopping around when they know that if they close a loan with us they get a vacation. It was the best marketing tool we have ever used and has paid for itself many times over and I would highly recommend this to any business. Quite simply it was the best investment I’ve ever made."
Sandi White
Corporate Travel
New Buffalo, MI
Challenge
"We were looking for a way to motivate companies to bring their corporate and leisure travel business to us."
Solution
"We purchased 300 of the Get Up & Go! certificates certificate and started advertising a free trip to anyone that booked their corporate or personal travel through us. We are also using these as a way to motivate doctors to book their continuing educations travel seminars through us."
Result
"We have had over 150 additional sales since implementing this program, sales we wouldn’t have made without the Get Up & Go!® Travel certificates .
To say the least, we’re very satisfied. I absolutely would recommend Get Up & Go!® Travel certificates as a marketing tool to any business!!! Not only was it a great investment, it has paid for itself many times over."
Kim Lesch
Action Travel
Solon, OH
Challenge
"We were looking for a way to generate buzz and business without spending more money on additional advertising. Our objective was to attract more clients as well as have a great way to donate something to the various charitable requests we give to."
Solution
"We used 200 of the Blue Classic series and started offering those to clients that booked travel with us and we have also used these to give out as silent auction donations and as prizes for local golf tournaments."
Result
"The results have been outstanding. We’ve succeeded at creating the “Buzz” we were after and more business. We have people coming up to us all the time saying, “You are EVERYWHERE.”
This has helped our business tremendously over the eight months that we’ve been using the certificates. It is certainly one of the greatest investments we’ve ever made and it has paid for itself many times over. I would absolutely recommend Get Up & Go!® Travel certificates as an effective marketing tool!"
Fiona Beetar
Galileo Travel Port
Parsippany, NJ
Challenge
"We needed a way to attract as many prospects as possible to our booth at a recent tradeshow we participated in. We sell Global Distribution Systems to travel agents and wanted a marketing tool which would give us a very positive return on our investment."
Solution
"We purchased 100 of the Green Classics to give away to the winners of a contest. We created a quiz for prospective clients to take and the first 100 prospects to answer correctly were given the travel certificates as an award."
Result
"The results were amazing! We generated more traffic than we’d ever imagined and as a result obtained 100 new leads for our product. Satisfied? You bet! The certificates more than paid for themselves. I would highly recommend Get Up & Go Certificates as a way to generate more leads and business."
Allen Centanni
Bakersfield Kids’ Discovery
Bakersfield, CA
Challenge
"We were looking for a way to sell ad space without giving up too much profit. We sell advertising space for a resource guide targeted at mom’s, mothers-to-be, and grandparents. We wanted to target all of these types of clients and get them to buy ad space."
Solution
"We purchased 50 of the Get Up & Go! certificates to be given to every new advertising contract."
Result
"We have been running the program for 8 weeks now and it’s a huge success. As of today we have eleven additional sales totaling approximately $23,000!!
We’ve have reached our sales goals thanks to this promotion. The best part is seeing the smile on a customers face when they are presented with a certificate.
Get Up & Go!® Travel certificates are the best marketing tool I’ve ever used and I would highly recommend them to any sales oriented business. Worth every penny!"
Darren Nichols
Clear Solutions
Jacksonville, FL
Challenge
"We sell water filtration systems to home owners and have typically used a door hanger promoting a free water test and a demonstration of our product. Utilizing this method we were only getting into about 4% of the homes we targeted. We were looking for a creative way to get a higher percentage of people to respond."
Solution
"We purchased 500 of the Get Up & Go! certificates certificates and started advertising those as a thank you for homeowners that signed up for an in-home demonstration of our water filtration system."
Result
"The results were amazing and immediate!! We were able to increase our appointment settings by over 50% in the last 4 weeks alone. This has been the best marketing tool we have ever used. I would highly recommend this to any business!! Great results!"
Bill Bailey
Phoenix LP Country Club
Carlinville, IL
Challenge
"We needed to increase lead generation for our vacation club program."
Solution
"Over the last 2 years we have used a couple of thousand certificates and we have used every single one of the Get Up & Go products."
"We chose this particular product because of the integrity of the product. Wyndham Vacation Resorts is a large company and has credibility. The products perform well and we have no headaches. With other companies there are problems with fulfillment…making people jump through too many hoops to use the incentive package. Not so with Wyndham Vacation Resorts. They offered a good product that is easy to use. In particular we like:
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The entire certificate line is printed with state of the art graphics and the highest standards of print quality;
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The locations utilized on the certificates are all highly desirable to consumers, thereby creating an effective lead generation tool;
-
The deposit and registration requirements
of the Get Up & Go! line are less onerous than other
certificate companies, thereby lessening consumer frustration;
and
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Reservationists are friendly and low pressure, thereby eliminating consumer blow back to the site and the distributor."
Result
"Our sales have increased by at least 20% when using the certificates,
over the last two years. We are extremely pleased. I would
say that the mark of a good certificate is that you never
hear a complaint back about it. I would definitely recommend
the Get Up & Go incentive program to any industry that needed
to increase lead generation."
Mark Wallace
Massachuesetts Mutual
Atlanta, Georgia
Challenge
"We needed to generate more appointments
with small businesses, families and individuals for our insurance,
mutual funds, and other related financial products."
Solution
"We chose Get Up & Go! travel incentives because they offered people more options rather than just
a calendar or a road map and it was memorable. We used 100
of the Get Up & Go certificates over a 6-month
period in a direct mail campaign."
Result
"We had a 15% increase in sales over the
6-month period when we used the Get Up & Go certificates."
Ted Cutler
Press-A-Print International
Idaho Falls, Idaho
Challenge
"I was hired about 2 years ago to market
to aged accounts - The company sells a business opportunity
to set people up in specialty advertising industry, promotional
material - pens and ball caps, that sort of thing.
The database had about 24,000 names on it and
I was challenged to come up with a way to turn the aged customers
into sales. These were accounts where customers had said 'No
I do not want to buy this product'."
Solution
"I used the Get Up & Go certificates to
get customers back in front of a presentation, about 1,000
of the Blue certificates - 3 day 2 night - with no booking
limitations. I've also used about 500 of Blue light as well.
One of our main marketing areas is setting up
in home shows. We motivate people to sign up for workshop
after the home show by offering them a Get Up & Go
certificate."
Result
"The results were great. The first 6 months
of last year, sales were up $400,000. The first 6-months of
this year sales are $1.2 million.
Get Up & Go certificates get peoples attention and get them
talking to me. They have a high-perceived value.
I am 110% satisfied. I have to be careful that
other people in my company don't use the products for their
own purposes. I would recommend Get Up & Go certificates
in a heart-beat. For the money and what I get you can't get
anything better.
I would recommend the product to anyone that's
trying to get their customers attention. It's the law of reciprocity
- I put a pen in your hand and you feel compelled to give
me a moment of your time. I give you a vacation certificate
you're going to give me 2-3 hours."
Fran Hardy
Auntie Fran Goodie Bags
Affordable Granite
Columbus, Ohio
Challenge
"I have two types of businesses I market.
One selling granite counters, the second goodie bags we provide
to real estate agents. Granite counters are a large ticket
item and I wanted a way to get more people in the door. For
the goodie bag business I wanted to get customers to generate
more referrals."
Solution
"I used the Get Up & Go Green package.
I like the fact that you can take it into Avis and get a discount
on a car rental."
Result
"I doubled the number of real estate agents
I work with that I work with and tripled my income, in the
first 12 months. Adding the travel certificates to my goodie
bags was the key. In addition the travel certificates are
helping bring in more customers for my granite counter business.
I am 100% satisfied with Get Up & Go's product
line. The certificates are easy to use and get great results.
You can count on Get Up & Go to give you value unlike some
of the scams out there. I'd recommend them to anyone who wants
to grow their business, they're very affordable."
Joe Sinegal
Future, Inc.
San Pedro, California
Challenge
"We wanted to increase the size of our client
base, at the time 2,500, and generate more work and needed
a way to get more leads."
Solution
"We had a team of people who went out to
neighborhoods offering free vacations for new clients if they
had their taxes prepared by us. We used about 1000 of the
Get Up & Go! certificates certificates during a 4-month period."
Result
"Our sales increased 25% during that four-month
period. I was definitely very pleased with product. Not only
is Get Up & Go! an extremely professional company, so are
all of their offerings.
I think that most industries would benefit
from offering a variety of Get Up & Go products including
real estate, taxes, automobiles, pretty much any business
looking to improve their bottom-line
even department
stores."
Apryl Felder
Owner,
Avalon Travel
Challenge
"We wanted to bring in new clients for the
travel packages we sell. As a start up company we needed a
way to quickly build up our clientele of business and leisure
travelers. After looking at a lot different incentives we
decided that the Get Up & Go program was the best one for
us to use."
Solution
"We started about 2-3 months ago and the
program is still running. We used 25 of the Green 3 day, 2
night packages."
Result
"We loved the product! Our clients were
happy with the incentive. Highly recommended. Just about any
business could use the product, especially travel agents."
Arcangelo Capozzolo
Owner, Feedem.com
Online Sales
Challenge
"I wasn't selling enough of my skincare
products from my website. I wanted to increase both traffic
and purchases."
Solution
"I've used 4 different Get Up & Go products
so far. 100 of 5 day, 4 nights in Hawaii, 5 day, 4 night in
St. Thomas, 5 day, 4 nights in Key West and 5 day, 4 nights
in Florida. The promotion started about 5 months ago and is
still running."
Result
"The results have been great with average
per client sales up 55%. Get Up & Go travel certificates
are the best marketing tool I've ever used. Absolutely recommended!
It's a great investment and more than paid for itself. I think
everybody could use this product."
Kim Hardin
Realtor
Century 21 Sunbelt
Challenge
"In such a competitive market I needed a hook, some way to increase my real-estate listings."
Solution
"I found the Get Up & Go certificates to increase real estate listings as a Century 21 broker. I use the Blue package to get home owners
to list with me. I gave out 25 last year and so far since
January I've used about 12. So I've been using the product
for about a year and a half."
Result
"My customers love them and they've helped
me get more listings. I really like the product and would
highly recommend Get Up & Go to everyone to use as a marketing
tool."
Melissa Bujok
Owner
Bujok Mortgage
Challenge
"We are mortgage brokers and needed a way
to promote our new business, get prospects in the door and
close more loans."
Solution
"We started using the Green 2 nights, 3days
a couple of months ago and have used about 300 but the promotion
is still going on. We gave them away to prospects for speaking
to us and giving us feedback on our services."
Result
"Get Up & Go travel certificates are a
great marketing tool. They've helped us get attention and
get a response. A great investment and that has more than
paid for itself. Everybody could find a use for this product."
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